A resolution recognizing the importance of trademarks in the economy and the role of trademarks in protecting consumer safety, by designating the month of July as "National Anti-Counterfeiting and Consumer Education and Awareness Month".

This resolution designates July 2025 as "National Anti-Counterfeiting and Consumer Education and Awareness Month." Its primary goal is to educate the public and raise awareness about the actual and potential dangers that counterfeit products pose to consumer health and safety. The resolution emphasizes the crucial role of trademarks in the economy and their function in protecting consumers from unsafe goods, while also recognizing the importance of Federal statutes like the Lanham Act in regulating counterfeit products. Counterfeit products undermine intellectual property rights, threaten the economic market, and endanger public health, with significant financial losses to businesses and governments. These illicit goods often fail to meet regulated safety standards, circulating widely through online and traditional commerce and posing particular threats to vulnerable consumers and the medical supply chain. The resolution affirms the continuing need for comprehensive Federal, State, and private sector-supported education and awareness efforts to equip consumers with the information and tools needed to safeguard against illegal counterfeit products and to reduce both the supply of and demand for them.