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Competition and Transparency in Digital Advertising Act

USA117th CongressHR-7839| House 
| Updated: 11/1/2022
Ken Buck

Ken Buck

Republican Representative

Colorado

Cosponsors (4)
David N. Cicilline (Democratic)Pramila Jayapal (Democratic)Matt Gaetz (Republican)Burgess Owens (Republican)

Administrative State, Regulatory Reform, and Antitrust Subcommittee, Judiciary Committee

  • Introduced
  • In Committee
  • On Floor
  • Passed Chamber
  • Enacted
Competition and Transparency in Digital Advertising Act This bill limits certain large digital advertising companies from owning multiple types of advertising exchanges or brokerages and imposes certain duties with respect to the interests of the customers of such brokerages. Advertising exchanges and brokerages generally facilitate advertisers and publishers in buying and selling advertising inventory through an automated bidding process. Specifically, companies with more than $20 billion in annual digital advertising revenue are prohibited from owning more than one type of service within the digital advertising marketplace. For example, a company, such as Google, may not own a digital advertising exchange and provide software that assists publishers of online advertisements in selling advertising space on their websites. Additionally, companies with more than $5 billion in annual digital advertising revenue that provide brokerage services to buyers or sellers of digital advertisements must act in the best interest of their brokerage customers. The bill also establishes transparency and privacy requirements for such brokerages. The bill provides for enforcement of these requirements by the Department of Justice, state attorneys general, and private right of action.
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Timeline
May 19, 2022

Latest Companion Bill Action

S 117-4258
Introduced in Senate
May 19, 2022
Introduced in House
May 19, 2022
Referred to the House Committee on the Judiciary.
Nov 1, 2022
Referred to the Subcommittee on Antitrust, Commercial, and Administrative Law.
  • May 19, 2022

    Latest Companion Bill Action

    S 117-4258
    Introduced in Senate


  • May 19, 2022
    Introduced in House


  • May 19, 2022
    Referred to the House Committee on the Judiciary.


  • November 1, 2022
    Referred to the Subcommittee on Antitrust, Commercial, and Administrative Law.

Commerce

Related Bills

  • S 117-4258: Competition and Transparency in Digital Advertising Act

Competition and Transparency in Digital Advertising Act

USA117th CongressHR-7839| House 
| Updated: 11/1/2022
Competition and Transparency in Digital Advertising Act This bill limits certain large digital advertising companies from owning multiple types of advertising exchanges or brokerages and imposes certain duties with respect to the interests of the customers of such brokerages. Advertising exchanges and brokerages generally facilitate advertisers and publishers in buying and selling advertising inventory through an automated bidding process. Specifically, companies with more than $20 billion in annual digital advertising revenue are prohibited from owning more than one type of service within the digital advertising marketplace. For example, a company, such as Google, may not own a digital advertising exchange and provide software that assists publishers of online advertisements in selling advertising space on their websites. Additionally, companies with more than $5 billion in annual digital advertising revenue that provide brokerage services to buyers or sellers of digital advertisements must act in the best interest of their brokerage customers. The bill also establishes transparency and privacy requirements for such brokerages. The bill provides for enforcement of these requirements by the Department of Justice, state attorneys general, and private right of action.
View Full Text

Suggested Questions

Get AI-generated questions to help you understand this bill better

Timeline
May 19, 2022

Latest Companion Bill Action

S 117-4258
Introduced in Senate
May 19, 2022
Introduced in House
May 19, 2022
Referred to the House Committee on the Judiciary.
Nov 1, 2022
Referred to the Subcommittee on Antitrust, Commercial, and Administrative Law.
  • May 19, 2022

    Latest Companion Bill Action

    S 117-4258
    Introduced in Senate


  • May 19, 2022
    Introduced in House


  • May 19, 2022
    Referred to the House Committee on the Judiciary.


  • November 1, 2022
    Referred to the Subcommittee on Antitrust, Commercial, and Administrative Law.
Ken Buck

Ken Buck

Republican Representative

Colorado

Cosponsors (4)
David N. Cicilline (Democratic)Pramila Jayapal (Democratic)Matt Gaetz (Republican)Burgess Owens (Republican)

Administrative State, Regulatory Reform, and Antitrust Subcommittee, Judiciary Committee

Commerce

Related Bills

  • S 117-4258: Competition and Transparency in Digital Advertising Act
  • Introduced
  • In Committee
  • On Floor
  • Passed Chamber
  • Enacted