DASHBOARD Act of 2025

This legislation, known as the DASHBOARD Act of 2025, aims to enhance transparency and control over user data by imposing new requirements on commercial data operators. It mandates that these operators routinely provide users with an assessment of the economic value they place on individual user data and clearly identify the types of data collected and how it is used beyond direct service provision. Furthermore, the bill requires operators to offer users a straightforward mechanism to delete all their data, with limited exceptions for legal obligations or security incidents. The Act also significantly expands the disclosure obligations for publicly traded commercial data operators under the Securities Exchange Act of 1934. The Securities and Exchange Commission (SEC) is directed to promulgate regulations requiring these companies to disclose the aggregate value of user data they hold, contracts for data collection, and other material information in their annual and quarterly reports. The SEC must also develop standardized methodologies for valuing user data to ensure comparability across different entities and business models. Additionally, the bill instructs the SEC to amend existing regulations to mandate comprehensive qualitative and quantitative disclosures. These disclosures will cover aspects such as technical and legal measures protecting user data, associated financial and legal risks, sources of data, revenue generated from user data, and significant data acquisition contracts. The Federal Trade Commission (FTC) is responsible for enforcing the user-facing data transparency and deletion provisions, treating violations as unfair or deceptive acts.